Aninver to support WBG with a tourism project in The Gambia

Aninver has signed a new contract with the World Bank Group (WBG) to perform consulting services as part of the project "Tourism Diversification and Resilience in The Gambia".

Jose de la Maza, CEO of Aninver Development Partners, announced the new project signature:

We are very happy to announce that we will serve The World Bank in the assignment: "Digital Skills Training for Public Actors in Tourism". The contract is part of the newly approved WBG lending operation: "Tourism Diversification and Resilience in The Gambia".

The objective of this assignment is to design and deliver training programs to improve the capacities and productivity of the key public sector stakeholders in the tourism sector by increasing their knowledge of digital technologies and innovation.

The target audience of the training program is decision-makers and technical staff from the Ministry of Tourism, the Gambia Tourism Board, the Gambia Tourism and Hospitality Institute, and other relevant public agencies and administrations.

The Tourism Diversification and Resilience in The Gambia program is supported by US$68 million IDA Investment Project Financing (IPF) and will be executed in five years.

The objective of the program project is to improve the diversification and resilience of the Gambian tourism sector by strengthening institutional and policy framework, improving capabilities and access to funds for tourism-related MSME suppliers, and building resilience through the strengthening of sustainable coastal infrastructure and rehabilitation of existing tourism sites.

The World Bank plans to measure the results of the program according to the following indicators:

• (a) Share of arrivals from non-traditional markets
• (b) Share of beneficiary MSMEs with new or expanded contracts with tourism Lead Firms (disaggregated by gender)
• (c) Increased shoreline with targeted coastal erosion control measures.

This engagement continues the work we are doing in tourism in the region for the World Bank, after an initial contract in Senegal.

Aninver Development Partners is a highly experienced consultancy firm specializing in the Tourism and Hospitality (T&H) sectors. Aninver provides innovative and dynamic consulting services to clients worldwide, including public authorities, governments, development financial institutions, and private clients. With over 25 years of consulting experience in more than 50 countries, Aninver offers a wide range of services within T&H, such as market studies, valuations, feasibility studies, strategic planning, business plans, growth strategies, financing, and restructuring. We have a strong focus on emerging economies, recognizing the significant role tourism plays in their development.

Aninver's expertise extends to various regions, including Europe, Africa, and Latin America. We have undertaken projects in diverse locations, such as Rwanda, Malawi, Barbados, Spain, Colombia, Benin, and Tanzania. Our services encompass strategic planning and positioning of tourism destinations, conducting due diligence and valuations, and providing feasibility studies and business plans. We also offer specialized services to hotel owners/investors and hotel operators, covering areas like asset management, project development, market studies, and operator search. Additionally, Aninver provides capacity building programs for the public sector, equipping professionals with the skills needed to lead effectively and drive positive change.

Overall, Aninver Development Partners is a world-class consultancy firm that excels in delivering comprehensive and tailored services to clients in the Tourism and Hospitality sectors. Our extensive experience, global presence, and expertise in emerging economies make them a trusted partner for governments, financial institutions, and private entities seeking strategic guidance and support in the T&H industry.

Please do not hesitate to contact our team at aninver@aninver.com for any matter related to tourism consulting.